Saudi Arabia: Under the patronage of Crown Prince and Prime Minister Mohammed bin Salman, Riyadh is set to host the inaugural edition of the TOURISE 2025 Summit, organized by the Ministry of Tourism from Nov. 11 to 13.

TOURISE aims to shape the future of global tourism by fostering its growth and sustainability. It will bring together leading figures from key sectors intersecting with tourism, including technology, aviation, entertainment, education, sustainability, and media. 

Discussions at the event will focus on developing innovative, actionable solutions that enable the tourism industry to address future challenges and thrive over the next five decades. 

Minister of Tourism and Chairman of TOURISE Ahmed Al-Khateeb expressed his gratitude to the Crown Prince for his generous patronage, which he said expands the event’s reach and influence. He added that the Crown Prince’s continued support reflects his commitment to advancing the tourism sector as part of Saudi Vision 2030. 

Al-Khateeb noted that “work is progressing on all fronts to empower our vital sector, which continues to demonstrate its readiness and competitiveness day after day.” 

He further highlighted that Saudi Arabia ranked first among G20 countries in international tourist arrivals for 2024 and led globally in the growth of tourism revenues from inbound visitors. 

TOURISE 2025 will feature a dynamic agenda of discussions, panels, and interactive experiences built around four key themes: addressing challenges, seizing growth opportunities, stimulating major investments, and shaping future policies.